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Research Your Audience Get inside the heads of the folks who will be reading your resume. A typical resume initially gets a cursory glance. When they scan your resume, what knowledge, skills and abilities are they seeking? Do they want initiative, computer savvy, great supervisory skills, knowledge of human resources or a team player? Make a list of desired technical skills and interpersonal skills. Next, check out the employer’s website and do some detective work. What are the organization’s mission, key accomplishments, customers, clients, products? “Google” the organization and its key figures. Check the organization’s website and its latest news and press releases. Also, research what its competitors are doing and identify the organization’s challenges and trends in the field. If you know someone in the organization, get the “inside scoop.” Do your homework now to develop a strong targeted resume and save time later in your interview preparation.
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